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5 Different Methods of Marketing That Get Noticed

5 Different Methods of Marketing That Get Noticed

by | Oct 28, 2013 | Business Building, Marketing | 0 comments

There are literally hundreds of thousands of marketing books on the market, all with different opinions and recommendations.

Yes, it is important that you identify your target audience.

That you work within your budget.

That you track your results.

That you refine your strategies.

But it is also important that you stand out! So here are a few innovative ideas to make your clients take notice.

Invitations

Invitations are virtually impossible to ignore! They can be simple or elaborate, but ensure that your outer envelope includes the words “Invitation enclosed. RSVP [date].

Comics

We all love a good comic, and they get fantastic readership! One of my favourites? The New Adventures of Super Accountant: Boost your sales and keep more of your profits!

3. APP 1 - Super Accountant Comic v02

Postcards

Postcards have a great advantage over all other forms of direct mail – they are already ‘open’!

Postcard

Tear sheets

A tear sheets is a simulated article written by a fictitious third party that promotes your product or service. While there are rules around labelling tear sheets as an advertising or promotional feature, a captivating story can ensure that your message gets across!

Tear Sheet

Newsletters

With the advent of email marketing, newsletters have become increasingly popular. Not only are they cost-effective, but they are also immediate.

Production Auto Newsletter June 2012

However, the traditional print newsletter can still add a great deal of value to your business – fill it with quality content and interesting material, and even mention client achievements or staff achievements to generate a real sense of community!

Have you had any huge success stories with innovative marketing? Comment below, and let us know!